Award-winning writer with 25+ years' experience. Expertise: healthcare, biopharma, value-based care, clinical trials, health IT, health policy, practice mgt. & more. email@example.com
Six challenges to delivering quality healthcare
Thought leadership piece for Wolters Kluwer:
More than two years into the COVID-19 pandemic, hospital leaders continue to face tremendous challenges as they strive to deliver quality healthcare. Some are unprecedented, while others are all too predictable. Underlying all these challenges is increasing pressure on the bottom line.
Is That Heart Attack Really an Adverse Event? Obesity Trials Require Rigorous Independent Adjudication
Blog post written for WCG.
The theme: Without the right independent expertise, sponsors launching obesity trials risk misidentifying adverse events (AE) and creating conflicts of interest. Independent experts can provide a more consistent evaluation of AEs, safety, etc. This helps ensure rigorous regulatory submission and eliminates any perception of conflict of interest.
5 ways smart hospital rooms can improve the patient experience
This infographic/blog post explores how the smart hospital rooms of the future have technology fully integrated, automated and streamlined — enhancing clinical workflows and efficiency by ensuring all information is current, accurate and appropriate for each team member.
How To Effectively Market Your Practice To Millennials
Dental practice-management article on marketing to Millennials.
The future of nuclear medicine: Artificial intelligence, theranostics & beyond
Recent breakthroughs have made one thing clear: The future of nuclear medicine will focus on therapeutics as much as diagnostics. This piece for McKesson takes a deep dive into where nuclear medicine is headed.
Building a Better Picture of Employees' Health: How to Manage High-Cost Health Events
Written for employers thinking about health plans
High medical costs are inevitable. But they’re also predictable and manageable with the right data and the right partner. The challenge for employers is understanding the needs of their employees, in order to anticipate, address and manage high medical costs.
Wait. Will AI Replace Radiologists After All?
Polarizing debate continues to simmer over where artificial intelligence will take radiology. On one side are those who believe AI will—maybe not soon but eventually—render diagnostic radiologists obsolete. On the other are those who see any and all doomsday scenarios as so much science fiction.
Interoperability in Healthcare: How Medical Device Integration is Helping Tear Down Those Walls
Much has changed over the years, but the quest for healthcare interoperability continues. The COVID-19 pandemic made this quest all the more pressing. With this backdrop, this article for GE Healthcare explores why hospitals require medical device integration.
Avoid enrollment pitfalls: Find your best-fit clinical trial sites
Ghostwritten piece on how pharmaceutical companies can identify the best sites for their clinical trials.
Pharmacogenomics in real life: From COVID-19 to depression, PGx testing is proving itself in practice
An overview of how pharmacogenomics is gradually moving into the mainstream.
Women Radiologists Find Their Voice and Make It Heard
The lopsided male-to-female ratio among radiologists and radiology residents—around three men for every one woman—has remained stubbornly constant despite years-long efforts to narrow the gap. This reality is reinforced each time the American College of Radiology conducts its annual workforce survey. This article looks at the women leaders who are defying that trend.
Playing the Long Game: Connect & Collaborate to Tackle Social Determinants of Health
Addressing social determinants of health improves outcomes, possibly providing a return on investment. Margins matter, but it’s a long game, often driven by a sense of mission.
Over the last decade, healthcare professionals and policymakers have begun paying more attention to the impact of both social needs and social determinants on cardiovascular and other conditions. It’s something many community and thought leaders have long recognized: Poverty and a lack of adequate housing, transportati...
What is Bulbar-Onset ALS? Six Things to Know.
This is one of a series of articles explaining ALS; it's written for a nonprofit research organization, Target ALS.
6 Ways Teledentistry Can Improve Your Practice
A short, clear piece for _The McGill Advisory_ on how dentists can use telehealth to expand their practice’s reach.
How To Develop An Effective Google AdWords Campaign For Your Practice McGill & Hill Group.pdf
A primer for dentists on how to use Google AdWords.